Monday, January 28, 2013

Food Magazine - Emmanuel Ramirez

Food Network Magazine has a lot of reading material and content divided up by recipes, articles, and a large number of side comments. 

To arrange all this information in a hierarchy, Food Network Magazine uses Arial as the main font in different sizes, colors, and styles.  Typically a bold version of Arial will list ingredients and small titles of captions, while the color red is used for recipe titles and nutritional facts. 


The font Georgia serves a different purpose in the magazine for articles and quotes.  The serif gives a more personal appeal to the type, making it appropriate for when Bobby Flay is talking about his secret ingredients for a guacamole. 

The type is arranged in various columns and grids as well as various different fonts that are used exclusively for one page or purpose.  As an example, handwritten script is thrown throughout the magazine to replicate someone taking notes on the paper.  I agree with the hierarchy of the typefaces, as I would use them in the same manner to arrange information.  Arial gives a cleaner, readable look to something while giving an informative appeal, while Georgia gives a narrative feeling as if someone's voice is actually reading the text. 

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