Wednesday, February 20, 2013

Austin Stewart // Catalogs


The first book I sifted through was Pierre Mendell's collection of designs. The book was titled very simply Pierre Mendell. As simple as the title is, the catalog followed suit. 

The entire book has very little text, and is comprised of large images of Mendell's designs. This made it easy to look through quickly, but when I wanted more info about what the logo was for, I had to search at the back of the book in the appendix for the information.

Pierre Mendell was a graphic designer through the mid 20th century, and is known for his simplistic images. He believed that the fastest way to communicate your message was to make it as simple as possible. Through the catalog of his work, the theme of simplicity is very pronounced, and everything is communicated effectively until you run out of information.

The size of this book was close to 12 inches wide by 8 inches tall.












The second book I read was about artistic culture within London's royal districts.  The book was aptly titled Artistic Circles.

Most of the book was text based to explain how the artists lived in the early 20th century. The book had several early photographs of the rooms where they painted, and blueprints they had made for the rooms they had built. The author explains why they built the rooms they way they did, how they funded their lives, and how they lived their lives. Which, as it turns out, is pretty much like a college dorm life. 

The photographs and paintings of the room show the illustrious lives the artists attempted to live, and does an excellent job of explaining everything.

The book is about 10 inches tall by 7 inches wide.













The final book I read was for the graphic designer, Max Huber. The book was titled Phaidon.

The book was laid out into sections. The author would explain Huber's style, his process of creation, and then show the pieces that he created. The sections were divided up into different eras of work, from advertising, design, music, photography, film, and logos. The images had accompanying descriptions of the time period and why the design work was created by Huber.

Max Huber was a Swiss graphic designer and a master of typography. He was influential in the world of typography and thorough enjoyed music, specifically jazz.

The book size was about 10 inches wide by 12 inches tall.


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